Social Media Marketing
We partner with brands and agencies on Social Marketing strategy, development, measurement and management.
Facebook
We rapidly develop custom Facebook Pages, Contests, Campaigns and custom Applications - and integrate with Facebook Connect.
Widgets
Our Widget Ads allow brands to engage users in social media, and we develop Desktop and Dashboard Widgets to extend existing websites.
Social Websites
Our experienced development team partners with Brands, Agencies and Startups using emerging technologies to create social-powered websites.
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Client Case - Southwest Airlines
In partnership with Camelot Communications, we created a Facebook sweepstakes app to help Southwest Airlines give away 100 pairs of round-trip tickets. The promotion, supported by Facebook engagement ads, added 700,000 new fans in 30 days, with a significant percentage of opt-ins for direct email marketing.
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Client Case - Nestlé Crunch
The Nestlé Crunch Challenge app that we developed in conjunction with our agency partners at Ogilvy is a trivia game engagement app with several compelling calls to action. Over 1,000 Nestlé Crunch bars were given out daily, along with larger weekly prizes. Its 250,000 active monthly users propelled it to Inside Facebook's list of top 10 emerging apps.
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Client Case - Clorox
Working closely with Clorox, we created a contest app to support the Clorox Clean-Up Power a Bright Future contest, in which $50,000 in grants were given away to five worthy kids' non-profits. Over 4,000 programs were nominated, and its success spawned a similar promotion ("Green Heroes") for Clorox' Green Works brand.
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Client Case - Gold's Gym
We worked with Golds Gym and our partners at Camelot Communications to establish Gold's Gym's brand presence in Facebook - and integrate it with the in-gym customer experience and offline marketing campaigns. This included the creation of their Facebook page and content as well as the design, development and hosting of three custom Facebook applications that drive referrals and encourage user-generated content from their members.
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Client Case - InterContinental Hotels
We created this Priority Club widget to help IHG extend their customer rewards program. It allows members to track their Priority Club account – and gives access to exclusive vacation deals. IHG uses SidecarSM to manage the promotions shown in the widget.




